The Hip Workout Place for a New Fitness Nation
This project included interior design and brand development for the WE Fitness Society, the new fitness phenomenon in Thailand, a country where the fitness industry is expanding at a rapid pace. The stylish fitness club offers the next generation of health conscious Thais a superior workout experience, including areas for fitness, relaxation, and a healthy juice bar. An iconic series of tilted pillars echoing a natural bamboo forest provided the central inspiration to the gym’s aesthetic.