Studio Gronda, an international architecture and interior design studio, was awarded to design the public area’s interiors of the first resort hotel of the Hard Rock Hotels brand on the peninsula.
The adults-only hotel, operated by Palladium Hotel Group, is located in Puerto Banús, Marbella, facing the Mediterranean Sea. The project consists of the renovation of the first hotel complex built in Puerto Banús in the 1970s, which had great international impact. It is scheduled to open in July 2022.
The building, divided into two wings, concentrates between them a main axis with the main public areas including the Porte cochere, the reception, the VIP Check-In, the Lobby bar, the Rock Shop, the Lobby Lounge, a Pool Table Club, and the public toilets. The Lobby Lounge leads out to the chill-out terrace, overlooking the outdoor gardens and the main pool.
The east wing’s first floor of the hotel concentrates a large event space: the Grand Ballroom, the Sessions restaurant and a commercial gallery that gives access to the Body Rock GYM and the Rock SPA. The basement floor contains alternative venues for private meetings.
The design is based on the combination of brand attributes (passionate, irreverent, authentic, and unpredictable design) with local and cultural attributes (traditional Andalusian architecture, the work of Picasso, local ceramics and flamenco). Each space invokes a unique experience through this combination of traditional elements with a modern and contemporary overlay that assists in incorporating the memorabilia, an essential part of the brand. Studio Gronda created special custom furniture as well as large window displays in specific spaces to frame their objects.